You are here

What We're About is the annual ecommerce event that shows you the future of digital retail and the trends, techniques and technology that will help you increase ROI and profitability today.

The completely reimagined conference allows you to learn from the brands and leaders that are getting it right, shares insights to help guide your own strategy, spurs ideas, connects you with new partners and peers, and introduces you to the new technology that can transform your business.


Be Inspired

Our SPEAKERS are the best thinkers and doers from top retail brands. They’ll talk change, customer engagement, and how to problem-solve with a digital mindset.

Expand Your Network

Special networking events connect you with PEOPLE who do what you do, so you can share common challenges and bounce ideas off each other.

Immerse Yourself in New Tech

Our revamped layout puts content stages and exhibitor booths TOGETHER, integrating expert insights and the tech that can bring your big ideas to life.

Find the Right Solutions

Exhibitors are now zoned by PRODUCT CATEGORY on the EXPO floor – think of it as a popup department store of the latest retail technology.

See What's Next

Our new TECH LAB is an area just for the futuristic products and technologies that you didn’t even know existed yet.

Watch Live Podcasts

The PODCAST STUDIO features well-known industry speakers, tech innovators and retail experts who specialize in fashion, digital and technology.

See Product Demos

TECH TALKS are 20-minute demos presented on by exhibitors in open theaters. No pressure. Just come and go as you please.

Meet with Vendors

NRF ENGAGE helps retailers find their potential exhibitor matches before you even get there, so everyone can spend less time searching and more time building solutions.

Retailer-Only Networking

Pitch-free, retailer-only NETWORKING PROGRAMS like the Women Run Retail Luncheon, Retailer Roundtables and more help you make new connections across the industry.