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Phillip Raub


Founder and CMO
Phillip Raub is the co-founder & CMO of b8ta, a software-powered retailer designed to make physical retail accessible for all product makers and exciting for all customers. In his role at b8ta, he oversees sales, marketing, and the day to day operations of the business.

Previous to b8ta, Phillip held executive roles at Nest, where he led the Global Channel Marketing team. Prior to Nest, Phillip spent six years at Nintendo during the height of the Wii phenomenon. In his role as Director of Retail Marketing, he was responsible for bringing Nintendo's brand to life across all retail channels.

In addition to his years of experience at Nest and Nintendo, Phillip held various leadership roles in Marketing at Gap Inc.

Speaking in:

Wednesday Sep 27
10:00 - 10:30 AM
Retail Innovation Lounge, 600 aisle
The emergence of technology will continue to change the way consumers shop and transact goods and services. To advance their businesses beyond their competition, retailers need to look outside of their categories and think like technology companies... Read more