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Michael Klein

Michael
Klein

Director, Industry Strategy Retail
Adobe
Michael Klein is the Director of Industry Strategy for the Adobe Marketing Cloud. He leads a team of subject matter experts who work with Adobe’s global retail clients to help them develop best-in-class digital marketing strategies. Michael regularly contributes thought leadership to industry events, and is an active member of Shop.org and the Global Retail Marketing Association.
Prior to joining Adobe, Michael has over 25 years of multi-channel retail experience having been a senior merchant and marketer for retailers such as Louis Vuitton, William-Sonoma, Harry & David, Discovery Channel Stores, wine.com and eLuxury.com.
Michael lives in the Bay area where he follows his son’s football team, enjoys hosting dinner parties with his wife and continues to play competitive baseball.

Speaking in:

Wednesday Sep 27
2:00 - 2:20 PM
|
Tech Talk Stage 4

Retailers must take an experience-first approach that engages customers as they move between device and store. Today’s digitally sophisticated shoppers require memorable, immersive experiences.

As AI has become more reliable, it... Read more