Amazon.com sold its first book in July 1995. Because Amazon was willing to think ahead, develop technologies and push the boundaries of online business, it is now the largest online retailer, capturing roughly 40 percent of every e-commerce dollar.
Amazon is ten years ahead of the curve and leads data-centric companies like Walmart. Every business needs to ask itself whether it will adopt Amazon’s simple business strategies. If the answer is ‘yes,’ then now is the time to act. The nature of the game is changing quickly, and waiting to make a change will leave many businesses in the dust -- they will not be able to compete and it will be too late to catch up.
In this exciting, yet daunting climate, how can you start experimenting and implementing ideas that solve your business problems and meet your business goals? What does "using data" and being "customer-centric" mean? This keynote will help you uncover and understand how to use the four pillar playbook behind Amazon’s success and make it your own.