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Affinity Solutions


Affinity Solutions
Affinity Solutions
Booth # 2134
New York, NY
United States
Silver Sponsor
Co-Sponsor of Executive Afternoon

Affinity Solutions makes all marketing more productive by driving significantly greater business outcomes for marketers using the power of purchase data and analytics. Through our partnerships with over 4,000 financial institutions, Affinity Solutions has real-time and secure access to where and when consumers are spending across brands, categories, geographies, and channels. Key intelligence is gleaned from the continuous, real-time discovery of an individual’s purchase patterns to identify, reach, and influence likely buyers at the right moments of choice; as well as to measure and optimize the sales impact of marketing campaigns. This gives marketers the ability to deliver unique and engaging experiences throughout the customer journey - from discovery to purchase to loyalty - to maximize and increase customer lifetime engagement and value.