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Jeff Faye

Jeff
Faye

Marketing, Communications and PR
Protect-A-Bed
Jeff has driven both creative and technical development through brands in the home, soft goods, hardware, and consumer electronics categories. Originating from a creative background, he evolved to lead the digital conversion and content programs across retail, consumer and business spaces for major retailers and manufacturers.

Throughout several years, Jeff has developed specializations in video, content and ecommerce spaces. Successful projects include the construction end expansion of the video program for Sears and Kmart, implementation of dynamic video for Kenmore, Craftsman and multiple hard lines brands, 360-degree soft lines video, influencer content integration and multiple ecommerce site relaunches with multiplicative revenue impacts.

Currently, Jeff leads communications and multi-channel marketing efforts for Protect-A-Bed and REM-Fit brands across both consumer and business channels.

Speaking in:

Wednesday Sep 27
12:00 - 12:30 PM
|
Retail Innovation Lounge, 600 aisle
Shopping has experienced a seismic shift with the Internet and power of social media, and the intersection of influencer marketing and video are reshaping the retail landscape. Join Lori H. Schwartz, The Tech Cat, as she dives into exciting new... Read more